About Us


When it comes to grooming products, we believe that bearded gentlemen deserve the best. 


There is a world of "cheap" beard products out there laced with nasty chemicals. That's not how we roll.

Based from our London HQ, we work tirelessly to create high quality products that bearded gentlemen will be proud to use.

We work hard to ensure that as many of our products as possible are made using 100% natural ingredients here in the United Kingdom.

We offer fast worldwide shipping and no fuss customer service. If you are not happy, we are not happy. That's how we roll.

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